Embedding Google Maps data is free, and a simple way to answer one of the most important questions a new lead will be asking themselves – is this coworking space in a convenient location for me? Some of the most effective coworking contact pages have beautiful maps to help visitors get oriented around the venue’s location(s). So, of course, they need to know where your space is located! The most likely reason people are looking to get in touch with your space is to come and see it for themselves before they pay you for a membership. However, sometimes a question or two that exemplifies the culture and values of your brand can go a long way in qualifying the person and ensuring there is a good fit. If that means just a name and email, then you just need only those two fields.
Contactpage pro pro#
Pro tip: Collect as much information as you need about the person to get in touch with them if they don’t show up, and no more. This leads to more distractions and can create frustration, ultimately increasing the likelihood your visitors “bounce” before buying. Although it is always recommended that you promote your social channels, without a contact page, you will be redirecting any visitors who are looking to join your community to another platform. In lieu of a clear way to contact the company, some brands will display their social icons at the top of the page.
You’d be surprised how many websites don’t have a contact page at all. Without further ado, here are five slip-ups many coworking spaces make, and how you can avoid or overcome them. Therefore, the contact page is a huge opportunity to convert prospective members.
The contact page, however, is a crucial piece of the digital marketing puzzle and is often one of the most viewed pages on a coworking site. Everyone’s first instinct is to start by optimizing their home page, CTAs and any other landing pages they manage. In an increasingly competitive coworking market, where website visitors have ever-decreasing attention spans, it’s imperative that you make it easy for people to find what they are looking for.
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